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Welcome to STYLECRAFT Bean Bags By Shri Balaji Products

About Shri Balaji Products

Shri Balaji Products is a Value Driven & Vertically Integrated Manufacturing Company with a diversified product portfolio of 100 + Unique products.

Shri Balaji Products, with its brands Stylecraft Bean Bags, Pureperry, SS Bean Bags, Gabbroo, Yes Organic, Ilus, BOSS, BOBBB has reached over 10 Million Households and continue to reach millions new. We have over 10 years of Excellence in Production and Retailing.

A national Supply chain that ensures our products are available across 6500 + Retail Touch points across the country.

Shri Balaji Products takes pride in partnering with all Modern Retails, E Commerce Platforms and over 1000 + Dealership network across all states of India. We manufacture all our products in house with vertical integrated processes. Highly efficient team of 200 members are the backbone of the organization.

Still getting tricked by products that say "Natural" or "Sugar-free", but have re-worded chemicals and sugar added to them? There is a world out there that is not built on lies or jargon or false promises!

Welcome to a world that is Made of Nature. Welcome to Pureperry: the natural choice, where we are

Gabbroo is a market defining mens clothing brand showing strong international growth.

We are pioneers at everything we do, and we work hard to keep it that way. Our strength lies in our formula: straight, to the point and still personal. Fast and effective. Combining craftsmanship with flair.

There are few things that distract us. This approach enables us to create an environment in which our customers feel that we only have eyes for them. We are there for people who want to be seen.

Stylecraft Bean Bags, our signature brand of Bean Bags are India's largest selling Branded Bean Bags for over a decade now employing vertical integration of EPS, In House Digital Printing and a strong production team.

Stylecraft Bean Bags

Our Brands


We Manufacture over 100 Unique products across various categories ranging from Furniture, Retail, Bean Bags, Furnishing and Printing.

Shri Balaji Products is a Disney Audited Factory with in house manufacturing of over 50 Disney Merchandise. An integrated EPS plan with a capacity of 50 Metric Tons, Printing Machineries worth 250,000 USD and a dynamic workforce of 200 plus team members. Stylecraft Bean Bags is one of our leading brands sold across all Major retailers and online channels. Our EPS products are used in Packaging for many industry leaders.


  • Robust Manufacturing with Scalable Model

  • Private Label

  • Ethical Sourcing

  • Honest Pricing

  • Ownership of products

  • Effective Quality Control

  • Customised Packaging

  • National Supply Chain

  • Shortest Design to Development Cycle

  • 24x7 Account Manager Support

  • Customer First Approach

  • Shorter MOQ


1/2265-F, Street No;10,Subhash Marg, Ram Nagar, Delhi 32, INDIA